Is Social Media Half-Baked or Are Expectations Misguided?
600 million users on Facebook would probably argue no, but that wasn’t the point being made by @thePeterHa, editor of The Daily, during Monday’s “Mobile Meets Social” panel discussion as part of New...
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Urbanization: the Antidote to Media Fragmentation
Marketing is becoming more complicated – that’s widely accepted as true. Consumers can choose from millions of ways to consume content (or more aptly, millions of ways to ignore it), so it is becoming...
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Pinterest Launches Business Pages Overview: Companies will now be able to create Business Pages on Pinterest, which allows them to enter just a business name (rather than a first and last), as well as...
View ArticleBreaking up with Blackberry
Well, the time has come to say farewell to my dearly beloved Blackberry. A phone that has been there with me every step of my professional career (except when I lost it). It has reliably conducted...
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Highlights from Nielsen’s State of Social 2012 Report Overview: Nielson has released its State of Social 2012 report, where findings indicate consumers in the US (and globally) are “accessing the web...
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MOBILE – Don’t Market In 2013 Without It
Today I came across a MarketingCharts ‘chart of the day’ from Harris Interactive highlighting the leading smartphone and computer activities among smartphone users. Overall, their analysis of the data...
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Social Media Madness
With our fair share of upsets, buzzer-beaters and injuries, this March Madness has become one for the books. As we move forward into the Final Four and beyond, social media will be playing an even...
View ArticleShhhh…. Facebook is Listening
In case there was ever any doubt, we can now officially say: Facebook is listening. In late May, Facebook not-so-quietly announced a new opt-in feature that can recognize television shows, movies and...
View ArticleIs Google Glass There Yet?
Google Glass has received a stylish makeover through a partnership with Diane Von Furstenberg but is it enough to change public perception? “Weird looking” and “ugly” have been common criticisms of...
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